GM Gert Mellak

CASE STUDIES

SEO case studies

Examples of how technical SEO, content strategy, Shopify SEO, SaaS SEO, and Search Everywhere Optimization connect to business outcomes.

AI Search

AI Overviews and Topical Authority Case Study

How stronger topical authority helps a brand become easier for Google and AI systems to understand, trust, and cite.

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Ecommerce SEO

Aussie Equipment Retailer SEO Case Study

How ignored commercial keywords and weak category visibility created missed revenue opportunities for an equipment retailer.

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Technical SEO

Keyword Cannibalization Fix Case Study

How cleaning up competing pages helps Google understand which page should rank for a commercial topic.

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Consulting SEO

Consulting Business SEO Case Study

How a consulting business can turn expertise into discoverable search assets that support qualified demand.

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Ecommerce SEO

Ecommerce SEO Case Study

How ecommerce SEO connects technical fixes, category-page intent, and product discovery to revenue outcomes.

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Content Strategy

EdTech Content Cluster Case Study

How focused content clusters help an education brand build topical depth instead of publishing disconnected articles.

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Content Optimization

Engagement Content Revamp Case Study

How improving existing content can lift engagement signals and help pages become more useful to buyers.

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Revenue SEO

Food and Beverage Revenue Leak Case Study

How a revenue leak can hide inside search visibility, page intent, and conversion-path gaps.

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Ecommerce SEO

Furniture Collection Page Recovery Case Study

How collection-page recovery starts with diagnosing crawl, intent, internal links, and commercial page quality.

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Education SEO

Online Education Platform SEO Case Study

How online education platforms can structure content and commercial pages around real learner demand.

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Ecommerce SEO

Outdoor Gear Internal Linking Case Study

How internal links can move authority from supporting pages into priority ecommerce categories.

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SaaS SEO

SaaS SEO Case Study

How SaaS SEO connects problem-aware searches, comparison queries, and product-led content to qualified pipeline.

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SaaS SEO

SaaS Blog Traffic Engine Case Study

How a SaaS blog can become a focused traffic engine when content supports product demand and buyer intent.

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SaaS SEO

SaaS Traffic Growth Case Study

How SaaS traffic growth improves when SEO work is tied to commercial intent and product positioning.

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Shopify SEO

Shopify Category Pages Case Study

How Shopify category pages can become stronger commercial search assets when structure, copy, and links support buying intent.

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SEO Strategy

Traffic Growth and Link Building Case Study

How link building supports traffic growth when it strengthens pages that already match search intent.

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