How to create your content machine

How to create your content machine

We get approached quite a lot these days by companies aiming at building a team and the necessary processes to get a content machine started, in order to leverage the value of a consistent, targeted, optimized content creation process. There might be other approaches,...
I don’t care about your marketing budget

I don’t care about your marketing budget

Usually, in the first call with potential clients who are interested in working with me as their online marketing consultant, I quickly ask about the financials they are able to invest in marketing. Why? First, because I don’t want to waste anybody’s time...