The interview with Erik Wagter from Building My Freedom Business is in the following link:
01:08 - Gert shares his background story how he became an entrepreneur and started SeoLeverage.com.
03:50 - Erik asks Gert if he remembers a specific moment where he decided to work for
himself.
04:45 - Gert explains the services they offer at SeoLeverage.com.
‘A good position in Google has a very big value’
‘The best place to hide a dead body is on page 2 of Google’
‘We expect & trust Google to have the perfect result on page 1’
‘The goal is page 1, position 1’
08:55 - Gert shares what he thinks about when he hears the words ‘freedom business’.
He also talks about the shift from working as a solo entrepreneur to start
building a team.
12:10 - Gert talks about what drives him to build his business ( what is his bigger why?).
16:45 - Gert shares what he does outside of work to re-charge his battery.
19:25 - Gert is asked for advice for people like me who want to move from having just a job
in your own business to start building a proper business.
‘You can’t be half pregnant, you need to go all in, be consistent and patient’
23:05 - Gert shares where he wants to go with SeoLeverage.com.
24:35 - Gert talks about the benefits of partnering with James Schramko and being
part of his community Superfast Business.
27:30 - Gert talks about his book ‘The Erica Framework’
My current take
This topic now fits into a broader Search Everywhere Optimization system. Google still matters, but buyers also use AI answers, YouTube, Reddit, reviews, and comparison content before they decide. The practical question is not whether this is an SEO task. The question is whether it helps the right buyer find and trust you.
If you want to know where your current visibility gaps are, start with a diagnostic call or the AI Readiness Check.