ADVISORY · THE MOST COMMITTED WAY TO WORK
A seasoned marketing and AI advisor in your corner, with direct access when decisions need to be made.
Regular video calls and a direct line to me between them. You run the business. I help you think through the decisions that affect growth, visibility, positioning, and execution before they become expensive mistakes.
WHAT IT IS
An ongoing relationship, not a one-off session.
Most advice arrives once and then goes stale. The Advisory is the opposite. We meet on a recurring cadence, and between those calls you have me in Slack or WhatsApp for the questions that can't wait.
You bring the real decisions. The channel that stopped working. The competitor who just showed up in ChatGPT. The spend you're about to greenlight. I bring twenty years of pattern matching and a straight answer, in your context, on your timeline.
Think of it as a head of search and AI on call, for a fraction of the cost of hiring one.
HOW IT WORKS
Two ways in, every week you need them.
Regular video calls
We meet on a set cadence. We look at what moved, decide what matters next, and I push back when the plan needs it. You leave each call knowing the one or two things worth doing before we talk again.
Slack or WhatsApp between calls
You don't wait for the next call to ask. Drop the question in Slack or WhatsApp and you get a real answer with context, usually the same day. It's the closest thing to a head of search and AI on your team, without the headcount.
WHO IT'S FOR
A fit if this sounds like you.
You already have traction
Ecommerce and DTC brands doing €1M and up, and B2B SaaS founders past product-market fit. You have a business to steer, not a launch to figure out.
You want judgment, not hands
You have people who can execute. What you're missing is someone who has seen this before and will tell you the truth about where to point them.
You value a straight answer
No deck, no account manager, no upsell path. You ask, I answer, and I tell you when I think you are about to waste money.
Start with the right conversation.
Start with a call. We'll see if the fit is there, then set the cadence.