To improve a process and make it more efficient, you have to disassemble it into its parts - improve each of them if possible - and put the process back together again.
Since ChatGPT initiated the era of AI and language models, process automation has been taken to the next level:
Rather than optimizing how people "do" things in a process, we are now substituting more and more steps in many traditionally human-driven activities, such as
- e-mail organization
- customer support
- marketing work
- revenue ops
- report generation
- and many more!
While many might turn to ChatGPT or Claude as a default and ask for what they want, the more scalable structure for companies is to implement automations using platforms like n8n, Zapier or Make.

These platforms allow me, as an AI consultant, to implement your particular process, and plug in the latest AI tools wherever it makes sense!
At the same time, feedback loops allow the system to learn, and get better based on your directions!
Just like a full-time employee who gets better with experience.
But without the overtime, holidays and sick leaves - and 24 hours a day!
At my agencies SEOLeverage and PlatformLeverage, I have been implementing AI driven processes and automations for years.
If you'd like to automate your company and improve your processes, reduce the head count, or get your employees some "smart" assistants to do more, better, let me know: info@gertmellak.com